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Charlotte Edwards - BBC Business reporter. May 12, 2024 at 4:11 AM. [Reuters] Workers for some suppliers of the Chinese company Shein are still working 75 hours a week, despite the fashion giant ...
Shein in particular was called out in the bill, with lawmakers pointing out that the retailer is pumping out 7,200 new garment models a day, and has made 470,000 different items available to shoppers.
Shein is among the largest fast fashion retailers by market share, and bringing in more third-party brands, like Forever 21, is part of its strategy to grow into an Amazon-like marketplace.
Shein ( / ˈʃiːɪn / SHEE-In; styled as SHEIN; Chinese: 希音; pinyin: Xīyīn) is a fast fashion retailer. Founded in Nanjing, China, in October 2008 as ZZKKO by entrepreneur Chris Xu, Shein grew to become the world's largest fashion retailer as of 2022. The company is currently headquartered in Singapore .
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