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Black Rifle Coffee Company (BRCC) is a coffee company based in Salt Lake City, Utah, United States. It gained national attention in 2017, when it employed about 50 people, after pledging to hire 10,000 veterans to protest Starbucks 's pledge to hire 10,000 refugees.
Black Rifle Coffee Company is coming to Myrtle Beach. The coffee brand announced it would open a new store in the Grand Strand potentially in November 2023, according to a press release.
The new brand includes 300 items spanning frozen goods, dairy, snacks, beverages, pasta, soups, coffee, chocolate and more — all costing less than $15, with most products available for under $5.
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Horse Eye Jack ( talk) 15:16, 19 August 2019 (UTC) [ reply] BRCC"s veteran campaign was indeed a reaction to Starbucks' plan to hire immigrants - that's why it is relevant to BRCC's article (as a notable action by BRCC), and why Starbucks is mentioned. On the other hand, Starbuck's plan to hire veteran predates BRCC's existence, and is clearly ...
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