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Milky Way is a brand of chocolate-covered confectionery bar manufactured and marketed by Mars, Incorporated. There are two varieties: the US Milky Way bar, which is sold as the Mars bar worldwide, including Canada; and the global Milky Way bar, which is sold as the 3 Musketeers in the US and Canada (neither bar is sold as Milky Way in Canada).
In most of the world, a Mars bar is a chocolate bar with nougat and caramel, coated with milk chocolate. In the United States, it is marketed as the Milky Way bar. It was first manufactured in Slough, England under the Mars bar name in 1932 by Forrest Mars, Sr., son of American candy maker Frank C. Mars.
The nature of the Milky Way's bar, which extends across the Galactic Center, is also actively debated, with estimates for its half-length and orientation spanning between 1–5 kpc (short or a long bar) and 10–50°. Certain authors advocate that the Milky Way features two distinct bars, one nestled within the other.
White chocolate bar Milky Way: United States, United Kingdom, Ireland, South Africa Mars: Chocolate nougat with caramel in milk chocolate coating. Pictured here are American and British Milky Way candy bars. There is no caramel in the British version. Milky Way: New Zealand, Europe, Australia Mars: Whipped nougat in milk chocolate coating Milky ...
Mars is a company known for the confectionery items that it manufactures, such as Mars bars, 3 Musketeers, Milky Way bars, M&Ms, Skittles, Snickers, Twix, and Bounty (chocolate bar). It also produces non-confectionery snacks, such as Combos , and other foods, including Ben's Original , and pasta sauce brand Dolmio , as well as pet foods, such ...
In Australia and New Zealand, Milkybar does not contain cocoa butter, and is therefore not labelled as chocolate. Milkybar is particularly popular in South Africa. The local version of Milkybar is a white chocolate-like confection made with milk powder, sugar, and vegetable fats (palm, shea nut, and illipe seed), produced by Nestlé South Africa.